Fashion marketing is an exciting, dynamic part of the fashion industry. Fashion marketers work to promote brands, improve their image, and help them connect with their target groups. If you want to become a fashion marketer, the first step is attending a fashion marketing program in Pennsylvania. There are two schools you can choose to attend: the Art Institute of Pittsburgh, which offers online classes, and the Art Institute of York. The average acceptance rate in Pennsylvania is fairly high, at 62%. The average cost of tuition is $20,845. By applying for federal financial aid, you may be able to lower your personal costs. The average class size in Pennsylvania is only 14 students, which allows you to spend more time talking with your professor.
Earning a Bachelor’s degree in fashion marketing involves completing a variety of marketing and fashion classes. Some of the classes you may have to take include International Retailing, Global Sourcing, and Import Buying for Fashion. You may also choose to complete an internship, which can give you an edge when you begin searching for jobs. Another way to build a competitive CV is to attend events like Penn Fashion Week. Events like this can help you network with other fashion professionals and even learn about new job openings.