There are many ways to be involved in the fashion industry, and one of the biggest fields in the industry is fashion marketing. Fashion marketers promote brands, develop marketing strategies, and help companies reach their intended audience. If you want to become a fashion marketer, you can start by attending one of the three fashion marketing programs in Iowa. All three programs are Associate’s degrees at community colleges. The average cost of tuition here is an affordable $4,020. You may be able to qualify for scholarships, and in fact, the average scholarship award in Iowa is $1,588.
As a fashion marketing student, you take classes in a variety of fashion fields. This gives you a thorough understanding of the industry, which helps you in your marketing efforts. Some of the fashion marketing courses you may have to take include Visual Merchandising, Fashion Aesthetics and Style, Fashion Buying, and International Retailing. You may be encouraged to complete an internship. An internship can help you meet prospective employers and get a feel for what it is like to work as a fashion marketer.
Joining the Fashion Industry Association is a good way to learn about fashion events in your area where you can network with other designers and marketers. It may help you with finding job openings as well.